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Running a retail business successfully is now about so much more than the store itself. Having a virtual presence, according to this BBC article, is absolutely essential if companies are going to put themselves in a position to compete with their rivals, as proven by the amount of money spent online in the build-up to Christmas. But with technology developing at a rapid rate and customers’ expectations running not far behind, what can businesses do to ensure they are making the right impact online? Controlling Read more [...]
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